Becky is a design strategy expert with 20 years in site, app, brand, product & service innovation. She's an Intuitive Catalyst leader, extending her human-centered design practice to empathetic team guidance. Her T-shaped, generalist background spans UX/UI, research, ecom, marketing, & product management.
At Nike, she ran their shopping experience redesign, led research to strengthen omnichannel strategies, & innovated on new revenue streams in their incubator. Since then, she's taken on roles inherently full of risk, from writing her own (experimental) job description at Alo Yoga to spearheading digital for a party kit company in the middle of a pandemic.